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Dos And Don’ts Of Online Reputation Management For Individuals

Posted by admin on Aug 26, 2009 in Uncategorized

I get a lot of questions from people who want to learn more about online reputation management for individuals, so I decided to tackle this subject for a little bit.

In essence, you don’t have to be a celebrity, own your company or be a well-known public figure to learn how to manage your online reputation, track what people are saying about you, find the best way to “live with your online persona” and show yourself in the best possible light. Lucky for you, this isn’t very hard, you just have to have few things on your mind before you start blogging about your family/friends, your job, interests you share or life in general. I call these golden rules of online reputation management for individuals. Read more…

 
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Really Cool Google Local Optimization Guide

Posted by admin on Jul 17, 2009 in Uncategorized

I came across this and I thought – might share it with everyone. It is the most comprehensive google local optimization guide on the Internet and a great source of information.

On this blog you’ll find a point-by-point guide on how to create and optimize your Google local listing. It’s a great read for everyone who wants to benefit from local listings.

 
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Car Dealerships and Online Reputation

Posted by admin on Feb 8, 2009 in Uncategorized

Online Reputation Management For Car Dealerships

I will start this post by emphasizing the general offline reputation of car dealerships, its owners and employees. Personally, I have had some bad experiences with few of them (not because I’m a girl, and girls don’t know squat about cars), but always tried to give them a chance, mostly because I help other people fix their online reputation. Although there are some car dealerships that don’t know how to work with and for customers, there are many more doing their best. Only because of the latter ones, I will post some advice and tips on how to fix broken online reputation. Read more…

 
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Cash4Gold – What Did They Do Wrong?

Posted by admin on Jan 30, 2009 in Uncategorized

We’ve all seen the commercial – happy people with hundreds of dollars in their hands talking excitedly about this great, well-known company that gives you the most money for your gold and unwanted jewelery. The pitch is pretty great, since everyone has at least few unmatched earrings, few unwanted bracelets, ugly gold necklaces our family members gave us… All you need to do is request a free “Refiner’s Return Pak” and once received, put all your unwanted gold and jewelery in it. In a few days, you will get a tracking number, your gold will be inspected and checked for precious metal content and ta-daa: You will either get a check or a direct deposit onto your bank account. Read more…

 
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Online Reputation Management Tools

Posted by admin on Jan 14, 2009 in Uncategorized

Tools are very important. They are a faster, more efficient way of finding out what’s happening with your branding process and name out there. Although online reputation management is still in its infancy, new tools to help you with your reputation are being born every day. Some of them are worth the price, some of them aren’t. And some of them are free. Yeah!

I will go ahead and organize them into categories. Read more…

 
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Know How Your Potential Customers Think

Posted by admin on Jan 1, 2009 in Uncategorized

There is one key thing companies always forget when dealing with poor online reputation. I already wrote few sentences about company owners who don’t really know the importance of good online reputation, so I won’t write about it now. Besides not knowing their faults and not admitting them, companies owners make another huge mistake. They think like company owners, not like potential clients. Read more…

 
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I don’t need some Online Repu…ta Manager, or whatever!

Posted by admin on Jan 1, 2009 in Uncategorized

We’ve all been there – denial is the mother of not moving forward.

Lately I’ve been contacted by few companies who had not so perfect online reputation. They heard about online reputation management, but didn’t really now anything about it. They wanted to know something more about me, online reputation management in general, and methods used in this field. So I went on and on, talked a lot. I mean, A LOT! Here’s a little part of the conversation I had with one car dealership owner who had about a dozen complaints on several well-known websites: Read more…

 
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What is Online Reputation Management/ORM?

Posted by admin on Dec 30, 2008 in Uncategorized

One day, while browsing the Internet, you decide to type your company’s name into Google/Msn/Yahoo! to see what comes up. Pure curiosity! You expect some good reviews, few very satisfied customers recommending your company, and lots of excellent buzz. Because buzz is good, you know that. Then, the results come upĀ and you just cannot believe your eyes. Right under your official website, you see something every company owner dreads – a complaint against you, your employees, your services etc. A whole page dedicated to you on RipOffReport.com or Complaints.com. Ouch! Read more…

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